Platform · 04 of 06
The follow-ups happen whether anyone remembers or not.
Build flows that reply, tag, assign and move leads when something happens, and send broadcasts to the customers who should hear from you, on schedule, on the official API.
Festive season at a clothing store
One message to 2,400 customers, and every reply handled.
Rangrez Ethnic Wear · Rajwada
- 3 weeks out
The Diwali preview goes out.
An approved template reaches the customers who bought last season, straight to their WhatsApp.
CampaignDiwali preview · 2,400 contacts · template approved - Day 1
Two versions, tested first.
Half get the new-arrivals photo, half get the offer. The better one goes to everyone else.
A/B testA: 18% replied · B: 26% replied - Day 1 · 7:12 PM
“Interested” gets the catalogue.
A reply with the keyword sends the lookbook, tags the customer and opens a lead.
FlowReply “Interested” → send lookbook → tag Diwali - Day 1 · 7:13 PM
Hot replies go to the floor team.
Anyone asking about a specific piece is assigned to a salesperson at the right store.
AssignedNeha · Store 2 · bridal lehenga enquiry - Every Friday
And it keeps going.
A recurring campaign shares new arrivals every week, without anyone setting it up again.
Recurring · Fridays 11:00 AM · new arrivals
An illustration of how the product works. Names and figures are examples.
What it does
Automation & Campaigns, in six parts.
Triggers that fit real life
Start a flow on a new message, a keyword, a new lead, a stage change, a form reply or an outside event.
Actions without code
Send a WhatsApp message, assign a teammate, move a lead's stage or add a row to Google Sheets.
Visual flow builder
Draw the flow, publish it, pause it. Every run is logged, so you can see exactly what happened.
Broadcasts on the official API
Reach your customer list with Meta-approved templates, without risking your number.
Scheduled, recurring, A/B tested
Send later, send every week, or test two versions and keep the one that works.
WhatsApp Flows
Forms inside WhatsApp for bookings, surveys and lead questions, with answers saved to the record.
Where it fits
One step of the journey. Connected to every other.
The customer who messaged your inbox is the same record your pipeline moves, your automations follow up and your invoices bill. Nothing is copied between apps.
- 01
Enquiry comes in
On WhatsApp, Instagram, Facebook or your website, at any hour.
- 02
Gets qualified
Answered in seconds, in their language, and sorted by how serious they are.
- 03
Gets followed up
Reminders, broadcasts and next steps that go out without anyone remembering.
- 04
Deal closed
Moved through stages built for your trade until it's won.
- 05
Payment collected
A GST invoice, every payment recorded, nothing left in a notebook.
In each plan
Available from Samarth.
| Feature | SutraMicro | SamarthSmall | SamriddhiGrowing | SiddhantEnterprise |
|---|---|---|---|---|
| Broadcasts to your customer list | Not included | Included | Included | Included |
| Scheduled, recurring and A/B-tested campaigns | Not included | Not included | Included | Included |
| Automations that reply, tag, assign and follow up | Not included | Not included | Included | Included |
| Workflows for your trade: site visits, appointments, orders | Not included | Not included | Included | Included |
See what Automation & Campaigns would fix for you.
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